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Rockport

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The Rockport Group is an American manufacturer of shoes, it is based in Newton, Massachusetts. It is now owned by Crescent Capital Group. It is home to Aravon, Dunham and Rockport brands and the very popular Rockport Cobb Hill Collection.It was founded in Marlborough, Massachusetts in 1971 by Saul L. Katz and his son, Bruce Katz, the company produces footwear that is found in various retail channels in more than sixty countries worldwide.In 1986, Rockport was preparing to go public when the family decided instead to sell the company to a British athletic footwear giant Reebok. Bruce Katz remained as the president for about a year before he turned over the management to a new Reebok CEO. Saul Katz stayed on as part of the management team until he retired in his 70s. Later Reebok got sold to German athletic shoe pioneer Adidas.On the 3rd of August 2015, Berkshire Partners and New Balance Holding, Inc. completed their acquisition of The Rockport Company from the Adidas Group, and then combined Rockport with DryDock Footwear, an affiliate of New Balance, to form a new company called The Rockport GroupRockport’s first product was the Country Walker, introduced in the year 1973. On the basis of the company’s subsequent RocSport shoe and those that followed, Bruce Katz is highly credited by the shoe industry monthly Footwear Plus with creating the “modern-day lightweight and technology-infused with the comfort shoe concept. Rockport shoes of this generation were designed as alternatives to athletic shoes, which were gaining in popularity as all-purpose footwear. Rockport focused on designing shoes that closely resembled traditional styles, but sought to incorporate the lightness and comfort of running shoes. This development effort leads to the RocSport.Rockport is credited for inventing the walking shoe and popularizing walking as a form of exercise and a healthy alternative. Under the leadership of Bruce Katz, the driving force behind the walking shoe, Rockport invested a huge amount in design and “spent lavishly on advertising and marketing to create a strong name and carve out a market niche,” according to The New York Times. Rockport also invested in the research of the biomechanics of walking to design its shoes.

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Up to 70% off + Extra 50% off on Rockport Outlet Cyber Monday Sale
Coupon

Up to 70% off + Extra 50% off on Rockport...

Rockport Outlet Cyber Monday Sale: Rockport offers up to 70% off sale, plus an extra 40% off and free shipping with COUPON during the Rockport ...

1 week ago
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Up to 70% off + Extra 40% off on Rockport Outlet Sale
Coupon

Up to 70% off + Extra 40% off on Rockport...

Rockport Outlet Sale: Rockport offers up to 70% off sale, plus an extra 40% off and free shipping with COUPON during the Rockport Outlet Sale. Apply ...

3 weeks ago
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Up to 70% off + Extra 30% off on Rockport Clearance Outlet
Coupon

Up to 70% off + Extra 30% off on Rockport...

Rockport Clearance Outlet: Rockport offers up to 70% off sale, plus an extra 30% off and free shipping with COUPON during the Rockport Clearance ...

2 months ago
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Up to 70% off + Extra 40% off on Rockport Sitewide Sale
Coupon

Up to 70% off + Extra 40% off on Rockport...

Rockport Sale: Rockport offers up to 70% off sale, plus an extra 40% off and free shipping with COUPON during the Rockport Sale. Apply Rockport ...

3 months ago
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Up to 70% off + Extra 40% off on Rockport Sale
Coupon

Up to 70% off + Extra 40% off on Rockport...

Rockport Sale: Rockport offers up to 70% off sale, plus an extra 40% off and free shipping with COUPON during the Rockport Sale. Apply Rockport ...

5 months ago
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Up to 70% off + Extra 40% off on Summer Styles @ Rockport Coupons
Coupon

Up to 70% off + Extra 40% off on Summer...

Rockport Coupons: Rockport offers up to 70% off sale, plus an extra 40% off and free shipping with COUPON. Apply Rockport Coupons at checkout for ...

6 months ago
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Up to 70% off + Extra 30% off on Rockport Sale
Coupon

Up to 70% off + Extra 30% off on Rockport...

Rockport: Rockport offers up to 70% off sale, plus an extra 30% off and free shipping with COUPON. Apply coupon at checkout for the discount.

6 months ago
0
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