A renowned name all across the world, Nike is an American brand that is currently a multinational corporation engaged in developing, designing, manufacturing, marketing and subsequent sale of footwear, equipment, apparel, accessories and other services. With its main headquarters in the Portland metropolitan area, near Beaverton, Oregon, this company is the biggest supplier of athletic products in the world. This is attested by the fact that the revenue they brought in at the end of the fiscal year of 2012, was in the excess of US$24.1 billion. They are known to employ a whopping number of over 44,000 people worldwide (as of a 2012 survey). The brand was all valued at a whopping $19 billion in the year of 2014. This makes it the most valuable sports business. The year 2017 saw them valued even higher at $29.6 billion.Nike is renowned for their trademark “Just Do It” as well as the Swoosh logo. Quite a many high profile sports teams and athletes are known to sponsor the company globally.Phil Knight and Bill Bowerman mutually founded this company back in the January of 1964 as Blue Ribbon Sports. On 1971, it was officially renamed to Nike after the Greek goddess of Victory. The products which Nike markets include them under the umbrella of their own brand such as Nike Pro, Nike Blazers, Air Force 1, Nike Golf, Air Max, Foam posited, Nike Dunk, Nike CR7 to name a few. They have various subsidiaries such as Hurley International, Converse and Brand Jordan.
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